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Finalists in this year’s Grocer New Product Awards

21st July 2016

This year we have broken all previous records, as a host of brands that we represent are finalists at the Grocer New Product Awards 2016.

After last year’s winning Deli Italia risotto and success for Lee Kum Kee with two awards for their sauces, we now have 11 brands from our portfolio reaching the finals in a number of different categories.

The Grocer New Product Awards celebrate and reward outstanding innovation in the UK FMCG sector in both non-food and food categories. The products go through 2 stages of testing, consumer research conducted by Cambridge Market Research and a panel of industry experts.

The Finals are held in London in October, the hopefuls are; School of Wok, Urban Noodle, Lavazza, Lee Kum Kee, Blue Elephant, Eaton’s, Matthew Walker, Meat Lust, My Skinny Rice, Up&Go and Nutribex.