Sales, Marketing and Distribution Services
Sales Organisation
Petty Wood’s extensive field sales and account management team cover all UK and Irish food retail channels.
Major Multiple Retailers
Petty Wood deal with all major retailers in the UK and ROI across a wide number of categories with multi level relationships managed by a strong team of experienced National Account Managers.
Convenience & Impulse
Petty Wood cover all major convenience and impulse chains working with all symbol wholesalers and their primary end retailers.
Wholesale and Cash & Carry
Petty Wood have a wide network of speciality and regional wholesalers and manage cash & carry's at Head Office with regular callage at depot level driving product availabilty, visibilty and compliance.
Petty Wood have a wide network of speciality and regional wholesalers and manage cash & carry's at Head Office with regular callage at depot level driving product availabilty, visibilty and compliance.
Independent Trade
Petty Wood have an unparrelled coverage of the independent trade with a highly experienced team of Territory Managers calling on over 2000 customers across the UK and ROI. Our wide range allows cost effective servicing of this difficult to reach channel. Coverage includes garden centres, farm shops, fine food outlets and independent grocery retailers.
Gift/Travel
Petty Wood have strong relationships and extensive experience building sales from department stores and hamper companies through to major airport and ferry travel retailers.
Petty Wood have strong relationships and extensive experience building sales from department stores and hamper companies through to major airport and ferry travel retailers.
Foodservice
Universe Foodservice is the dedicated foodservice division of Petty Wood specialising in building brands in the UK’s catering and Foodservice sector through strong relationships with a wide network of wholesalers and key end users.
Universe Foodservice is the dedicated foodservice division of Petty Wood specialising in building brands in the UK’s catering and Foodservice sector through strong relationships with a wide network of wholesalers and key end users.
Export
Petty Wood has a rapidly growing export business covering Europe to the Middle and Far East.
Petty Wood has a rapidly growing export business covering Europe to the Middle and Far East.
Sales team
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National Account Management for all trade sectors
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Territory Management across the whole of the UK and Ireland
- Full proactive Telesales Service
Our experience of serving customers across every trade channel gives us a unique understanding of customer needs. We back up our brands with support packages tailored to individual customer requirements, and can take orders in person, by phone, fax, EDI or the Web.
Marketing and Brand Management
Country Management/Channel Management/Consumer & Trade Marketing
Petty Wood can provide a range of services from full Country Manager, where we can take responsibilty of a Brands P&L account and manage all elements of the marketing mix including consumer and trade activation to Brand Channel Manager, where we optimise brand performance within specific channels.
Brand owners can be assured of detailed, regular planning and progress reporting from a dedicated Brand Manager with in-depth category expertise. We work in partnership with the brand principal, with a transparent relationship.
Brand Owners profit from Petty Wood’s full range of marketing services ranging from Brand strategy development through to communications, PR, category management and promotional execution.
Warehouse and Distribution
Warehouse:
Petty Wood professionally manages its own warehouse and related functions to ensure the highest levels of control and customer service standards are attained. Additionally, the scale of our operation allows Petty Wood to offer UK warehousing for not only our brand principals and suppliers but also to users of third party warehousing services.
Petty Wood professionally manages its own warehouse and related functions to ensure the highest levels of control and customer service standards are attained. Additionally, the scale of our operation allows Petty Wood to offer UK warehousing for not only our brand principals and suppliers but also to users of third party warehousing services.
Distribution:
Petty Wood has established long term partnerships with select third party logistics service providers. These relationships are built on providing the highest level of service to our customers, whilst our brand diversity allows us to achieve this in a cost effective manner. We pride ourselves on our ability to fully and frequently to reach every part of the UK and ROI.
Petty Wood’s service capability includes:
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a 60,000 sq/ft warehouse
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ability to store in excess of 5,000 pallets
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computerised warehouse management system
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a dedicated and long serving operations team
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an established transport infrastructure that allows us to reach our customers wherever they are:
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Channel Islands; the Isle of Man; Northern Ireland; Southern Ireland; the Highlands & Islands of Scotland
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third party storage
Petty Wood’s distribution expertise and infrastructure are focused towards a single goal – full compliance with the exacting service standards the UK and Irish retail and foodservice industries demand.
